Transcend the Innovator in CPAP technology: unveils new products during Medtrade 2012

Transcend®, the innovation leader in continuous positive airway pressure (CPAP) technology, gave attendees of Medtrade 2012, held earlier this week in Atlanta, Ga., a peek into the future with the new Transcend “In” campaign and displayed prototypes of new products that will be available soon.

The “In” in Innovation is foundation to marketing Transcend
The “In” theme leverages the innovation that Transcend is known for and provides a creative logo mark for marketing materials that generate retail sales. The bold red “in” is prevalent in all the Transcend marketing materials, from booth graphics to brochures and advertising, including an easy-to-remember internet url (www.incpap.com) that provides a call-to-action for CPAP users and drives them to retailers that carry Transcend products.

Clarence Johnson, president, Somnetics said, “The needs of the CPAP user drive all of the innovation behind Transcend. This isn’t limited to product design and user benefits; this extends to making it easy for retailers to sell Transcend with innovative marketing tools to generate cash sales.”

Innovative Transcend Products Set Stage for Future
On display at Medtrade 2012 were the new Transcend Auto™ automatic positive airway pressure (APAP) and Transcend EZEX™ CPAP units with the compatible TranSync™ Wireless Compliance Reporting System.  While Transcend awaits final regulatory approval on this technology, these products are expected to be available soon.

Since its introduction last year, Transcend CPAP technology has won several awards for innovation including the 2011 Medtrade Innovation Award, the 2012 Medtrade Spring Provider’s Choice Award, and the 2012 Best Practices Award for Product Differentiation in the Sleep Disordered Breathing market from Frost & Sullivan.

Transcend innovation is changing the way sleep apnea therapy is delivered. Transcend is the world’s smallest, lightest, most portable and flexible CPAP and battery system. It is also the first in the industry to bring proven Waterless Humidification™ technology and lightweight, long-life battery systems and solar power technology to CPAP users, making Transcend the preferred choice for travel and home use.

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Insomnia: All About Awareness

Sleep apnea may capture more headlines these days, but sleep veteran Russell Rosenberg, PhD, points out that every good sleep center can capture the full slumber spectrum with a serious focus on insomnia.

It’s not easy to find a clinical psychologist and board certified sleep specialist with more than 25 years experience in the sleep world. Russell Rosenberg, PhD, director and CEO, NeuroTrials Research, and Atlanta School of Sleep Medicine, fits that rare description and brings his considerable experience to international courses on a range of sleep medicine topics—including the occasionally neglected realm of insomnia.

The National Sleep Foundation estimates that about a third of Americans have symptoms of insomnia. It’s a massive number, but it should not be confused with the disorder of insomnia. “Everybody has an occasional night of sleeplessness, or occasionally can’t get back to sleep,” says Rosenberg, who also serves as chairman of the National Sleep Foundation. “But that number does not represent the number of Americans who meet the criteria for a diagnosis of insomnia. About 6% of adults have diagnosable primary insomnia based on strict criteria from the Diagnostic and Statistical Manual of Psychiatric Disorders (DSM IV-TR).”

Insomnia has been a primary focus of Rosenberg’s clinical work, along with research and teaching. Rosenberg has seen many insomnia patients who simply did not realize the sheer amount of available treatments.

Worse yet, far too many walking around with the disorder have yet to be evaluated, much less treated. Many sleep disorder centers do not have enough staff who feel comfortable treating insomnia. The situation is caused by an emphasis on sleep apnea, but Rosenberg maintains that sleep centers can successfully treat both disorders. After all, “There are far more people who have insomnia than who have sleep apnea,” says Rosenberg.

PCPs First Line of Defense
Primary care physicians (PCPs) are still the first line of treatment for most sleep disorders, including insomnia. Rosenberg does not necessarily have a problem with this phenomenon, but he points out that PCPs are more likely to be medically focused, and less likely to use behavioral approaches.

“Not every sleep center has someone who can provide cognitive behavioral therapy (CBT) for insomnia,” he says. “I want more primary care providers to recognize poor sleep in their patients as a serious health problem—whether it be sleep apnea or insomnia—and whether the treatment is medication, a medical device, or behavior therapy.”

Most of the time, says Rosenberg, PCPs will tend to prescribe a hypnotic or sleeping agent of some sort for insomnia. While these medications can be used long term, they can have side effects. Psychologically-based behavior treatments are also valid, but their use usually depends on the PCP establishing solid sleep center referral networks.

New Drug Fits “As Needed” Niche
The first and only FDA-approved drug for treating patients who have middle-of-the-night awakenings—and can’t get back to sleep—was approved late last year. It’s called Intermezzo, and Rosenberg is confident that the new offering can serve as a valid option for years to come.

Since most insomniacs do not have horrible sleep 7 nights a week, 365 days of the year, the new drug fits the “as needed” niche. “Previously, patients were given hypnotics in anticipation that they might not sleep well,” explains Rosenberg. “When you wake up in the middle of the night, you can take Intermezzo only if you have 4 or more hours to remain in bed. It takes 4 hours to get it out of your system so it’s safe to drive.”

Administered under the tongue, the minty flavored tablet has a 3.5-milligram dose for men and 1.75 milligrams for women. “Drugs like intermezzo are not for everyone,” cautions Rosenberg. “I don’t think every insomnia patient should be on a sleeping pill. This is something that should be carefully considered by a patient’s physician, whether it’s a PCP or a specialist who has a lot of experience with these drugs. Remember that CBT has been shown to be quite effective—as effective as treatments with medications.”

Too often, the problem is that CBT is not as widely available, largely because clinical psychologists and mental health professionals do not put in the time to study it. “Sleep specialists may do a more thorough evaluation to detect breathing disorders and movement disorders,” adds Rosenberg. “They are more likely to use a combination approach of medication and CBT then PCPs. There are lots of sleep centers across the country that do have a specialist in CBT, but not all do at this point.”

Where are the Insomniacs?
Why do sleep labs see so many apnea patients, but relatively few insomniacs? Rosenberg boils it down to the simple fact that insomniacs rarely, if ever, require a polysomnography. The American Academy of Sleep Medicine does not recommend the use of polysomnography as a routine evaluation for insomnia, and most insomniacs do not need a full sleep study.

Certainly there are those that are also suspected to have sleep apnea, but Rosenberg says these patients are not the “bread and butter” of sleep disorder centers. “If there is a sleep disorder center that wants to present itself as a full service center,” he says, “it should have the capability, or at least a specialist for treating insomnia.”

Rosenberg hopes the full spectrum approach will catch on nationwide, and he’ll do his part to further that mission while he educates physicians in the clinical and basic science of sleep medicine—and the therapeutic interventions for sleep disorders. “I’m also interested in is identifying an efficient way to integrate behavioral approaches with medication treatments for insomnia,” muses Rosenberg. “In the last 15 years, there has been a tremendous amount of research on insomnia, but very few breakthroughs. The reason is that these things take time. We are in a bit of a lull in terms of advances—other than this new drug Intermezzo—which is probably the most exciting advance in at least the last 5 years.”

Russell Rosenberg, PhD, D.ABSM, is the founder and director of the Atlanta School of Sleep Medicine and Technology. In addition to teaching, Rosenberg is actively involved in clinical research at NeuroTrials Research Inc. He currently serves on the board of directors of the National Sleep Foundation.

 

Intermezzo in Detail
According to the FDA, zolpidem tartrate (Intermezzo) was first approved in the United States in 1992 as the drug Ambien. Intermezzo is a lower dose formulation of zolpidem. The recommended and maximum dose of Intermezzo is 1.75 milligrams for women and 3.5 mg for men, taken once per night. The recommended dose for women is lower because women clear zolpidem from the body at a lower rate than men.

“For people whose insomnia causes them to wake in middle of the night with difficulty returning to sleep, this new medication offers a safer choice than taking a higher dose of zolpidem upon waking,” said Robert Temple, MD, deputy center director for clinical science in the FDA’s Center for Drug Evaluation and Research. “With this lower dose there is less risk of a person having too much drug in the body upon waking, which can cause dangerous drowsiness and impair driving.”

Intermezzo was studied in two clinical trials involving more than 370 patients. In the studies, patients taking the drug had a shorter time to fall back asleep after waking compared to people taking an inactive pill (placebo). The most commonly reported adverse reactions in the clinical trials were headache, nausea, and fatigue.

Like other sleep medicines, Intermezzo may cause serious side effects, including getting out of bed while not fully awake and doing an activity that you do not know you are doing or do not remember having done. Reported activities while under the influence of sleep medicines include driving a car, making and eating food, having sex, talking on the phone, and sleep walking—without knowing at the time or remembering later.

For additional information, please read the Intermezzo Full Prescribing Information available at http://app.purduepharma.com/xmlpublishing/pi.aspx?id=i

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Heated Wall Tubing: Ahead of its Time?

The benefits of CPAP heated humidification are numerous, but why hasn’t the establishment fully embraced heated wall tubing as a way to minimize rainout? Sleep veteran Thomas K. Speer, PhD, D,ABSM, believes the answer lies in an all-too-familiar tendency of industry organizations to drag their feet when it comes to something new.

As the owner/founder of Houston-based Sleep Interpretations Unlimited, Speer works on the opposite end of the spectrum where he is quick to adapt what works. “If you look at the practice drivers at the American Academy of Sleep Medicine, they don’t even mention heated wall tubing,” says Speer. “They probably have not addressed the issue in 5 years. It’s just not on their radar.”

While Speer’s company primarily provides sleep interpretations of polysomnographic evaluations for physicians, he also works with patients and has a vested interest in finding out what works. That interest has lead Speer to several studies over the years, the latest of which explored the “effect of heated wall tubing with heated humidification on PAP usage at 30 days post CPAP initiation.” In this study, Speer acknowledges that under a variety of temperature settings the problem of condensation has interrupted sleep and lead to limited use. The study compared heated humidification using heated wall tubing in a closed system that adjusts temperature in the tube to a system that has constant temperature in the heated wall tubing under real-use conditions.

Study Methods

Study enrollment included 42 patients diagnosed with OSA who had been referred for initiation of PAP therapy. All randomly selected patients had successfully completed 30 days of usage.

Group one used heated wall tubing that was added to the system with its own power supply (Hybernite from Plastiflex Healthcare), while group two used integrated heated wall tubing with auto heat control of the humidifier (ClimateLine™ from ResMed Inc). The matched control group used an integrated heated humidifier with device.

The humidifier setting for group one and the control group was set at two.

Average daily use was statistically different between the two treatment groups and matched controls over the first 30 days of use. Average time of use for group two (ClimateLine) was 6.8 hours, while the average time for group one (Hybernite) and the controls was 5.8 hours.

Average CPAP pressure in the combined groups was 11.4 cm H2O with SD = 0.29. There were no statistical differences on general demographic parameters and severity of OSA (average AHI = 28.8 and SD=3.1).

After evaluating all data, Speer concluded that heated wall tubing could produce improved adherence to PAP therapy. However, temperature and humidity at the interface affect overall usage.

Hybernite Improves with Humidifier Setting

Speer determined that the Hybernite’s performance could be attributed to the humidifier setting. “When you have the humidifier set at two, there is not enough heat from the plate to make it that much different then the control,” explains Speer. “We had the ResMed ClimateLine on the auto setting, which means the heated plate would increase and decrease automatically based on a hose setting at 82 to 85 degrees.

“In a follow-up, we increased the temperature on the Hybernite from two to four, and we got much better results,” continues Speer. “The takeaway is that most people don’t turn the humidifier up above two.”

The existence of both brands points to the fact that people need humidification and rainout must be controlled for maximum compliance. “If you take away humidity, you are going to have to increase pressure because of nasal resistance over time,” says Speer, who also serves as a sight visitor for AASM accreditation. “If you increase humidity without rainout, you lower pressure and increase usage. That is a great combination.”

Large Corporations Bring Marketing Muscle

With ResMed and Respironics throwing their hats into the heated tubing ring, awareness is bound to grow. While Speer believes that added visibility is a good thing, he is also convinced that smaller companies such as Plastiflex Healthcare’s Hybernite can ultimately compete.

Other companies such as Fisher & Paykel have invested in heated tube technology, but the largest corporations will inevitably transform the market. “Everybody else that makes a box is going to have to find a way to put heated wall tubing on it just to compete,” muses Speer. “For the moment, there is a reimbursement differential for heated wall tubing. That is, you can make more money with it. And if you generate more money with something, it will probably thrive.”

The Big Picture

Speer laments that the sleep field has not historically done well with compliance, and the big issue is usually nasal dryness, dry mouth, and oral breathing—especially now that CPAP pressures are increasing. Ultimately, CPAP borrowed from another piece of technology. “Ventilators have been using heated wall tubing for 20 years in the ICU,” says Speer. “When it became available with ResMed’s S9 platform, it was not available for other units. Plastiflex came along and had a universal heated tubing that could be added to any device. The resulting Hybernite is cost effective to the patient and delivers a positive outcome.

Ultimately, heated tubing is another option, one of many, that can boost crucial compliance rates. More options, says Speer, will lead to more patient diversity. “The average patient in the sleep labs is an overweight male in his 50s with comorbidities,” he says. “Various things such as provent therapy and oral appliances are of value in getting these patients into the stream of treatment. I’ll use breathe right strips or whatever it takes to get a patient into treatment. There is no need for turf wars. This is about helping patients and there are plenty of patients to go around.”

Thomas K. Speer PhD, D, ABSM began his sleep medicine practice in Houston in 1992.  He was the director of the Institute of Sleep Medicine at the Diagnostic Clinic and has served as the director of Sleep Centers of Texas.  For the past ten years, he has had his own practice, focusing on therapies for sleep apnea and other therapies for insomnia (cognitive behavioral therapy – insomnia), CPAP desensitization and support, and circadian rhythm disorders, including bright-light therapy. He is a Fellow of the American Academy of Sleep Medicine and has been an accreditation site visitor for the Academy since 2007.  He is board certified by the American Board of Sleep Medicine and is licensed as a psychologist by the Texas State Board of Examiners of Psychologists and a member of the American Psychological Association since 1988.

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Truckers Call for More Science Behind Sleep-Related Regulations

Truckers meeting in Las Vegas this week continued to acknowledge the role of sleep disorders in the profession, but the head of the American Trucking Association (ATA) wants a bit more science in the discussion.

“Fatigue and driver health are two serious issues facing the trucking industry,” said ATA president and CEO Bill Graves. “However, as important as it is to address those issues, it is equally important for the federal government to use the regulatory process – with its emphasis on science-based outcomes and cost-benefit analyses.”

Graves specifically called for any efforts to address sleep disorders (like obstructive sleep apnea) to be channeled “through rulemaking and not through the publication of regulatory guidance.” And those rules should focus on “conditions that pose a substantially elevated crash risk based on sound data and analysis, be cost beneficial and promote effective treatments that minimize the impact to motor carriers.”

It may sound like a distinction without a difference, but the gist of the ATA’s clarification comes down to evidence, as opposed to intuition. The new policy was approved during ATA’s annual Management Conference & Exhibition.

“We know that federal regulators are looking to address the issue of sleep disorders,” said Mike Card, president of Combined Transport, Central Point, Ore, and new ATA chairman. “What we are doing today is asking the government to follow its own normal processes and do this properly.

“Our industry can and will support smart, sensible, cost-beneficial regulation,” added Card as reported by Trucker News Services. “Critical driver health issues, such as screening and treatment for sleep disorders, must be addressed using sound science and cost-benefit analyses.”

by Greg Thompson

Source: American Trucking Association

 

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New Research Shows Staggering Cost of Insomnia; Meanwhile, Canada Addresses Sleep Apnea in Trucking

Sleep physicians have been saying it for years, and now a new study quantifies the financial costs of poor sleep—particularly insomnia. According to The Archives of General Psychiatry, part of the Journal of the American Medical Association (JAMA) Network, the figure is in the tens of billions—$31.9 billion to be exact.

Several news outlets, including the Huffington Post, reported the startling numbers that only add weight to the growing focus on sleep in the health care world. “Researchers found that workplace mistakes related to insomnia were more costly than other kinds of errors, with insomnia-related errors costing $32,062 compared with non insomnia-related errors costing $21,914, on average,” wrote bloggers in the Post.

A look at the study abstract ”The Associations of Insomnia with Costly Workplace accidents and Errors: Results from the America Insomnia Survey“ reveals that researchers believe additional effectiveness trials are needed “to determine whether expanded screening, outreach, and treatment of workers with insomnia would yield a positive return on investment for employers. The research reopens legitimate concerns about public safety and spiraling health care costs in the work place.

The focus on sleep apnea extended north of the border earlier this year when the Canadian Trucking Alliance (CTA) launched a first-of-its-kind pilot in Canada to deliver a full service sleep apnea program to commercial truck drivers. As part of the initiative, partners at OSA Canada Inc visited trucking terminals to screen, test, and diagnose drivers—as well as equip and train drivers with existing sleep apnea.

OSA Canada Inc is providing ongoing monitoring of the CPAP equipment to ensure both driver comfort and compliance. For a monthly fee, OSA Canada is satisfying all requirements of the Canadian medical and legal community.

“The OSA Canada program will offer a turnkey solution for fleets whose commercial drivers are dealing with the challenges of sleep apnea,” said Mark Sylvia, president, OSA Canada. “Carriers will never have to worry about access to sleep beds, CPAP machines breaking down or drivers having difficulty finding the right mask; equipment will be replaced and re-fitted no questions asked.”

“We at Precision Pulmonary Diagnostics (PPD) are very happy to provide our unmatched experience and expertise in the delivery of the OSA Canada program,” added Mark Berger, president of PPD, and senior medical advisor to OSA Canada. “With our involvement, clients of OSA Canada can be assured from day one they will be dealing with a full service sleep apnea solution team that is driver-focused and on standby to assist 24-7. Our years of experience have helped us to understand the issues and concerns of trucking managers and their drivers.”

Chris Bonsa
Staff Writer
Sleep Diagnosis and Therapy
chris@sleepdt.com

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Depression with Insomnia May Worsen Cognitive Impairment

Sleep problems contribute to a variety of psychological and physical problems. But is the cognitive functioning of sleep-impaired people with depression worse than those without depression? A researcher from the University of Zurich in Switzerland sought to answer that question in a recent study “Sleep Quality and Cognitive Function in Healthy Old Age: The Moderating Role of Subclinical Depression” published in Neuropsychology.

Click to Read Abstract

As people age, they tend to experience weaker cognition as well as more sleep difficulties. Although the relationship between these has been studied in depth, few studies have focused on how depression moderates the effect of sleep disturbance on memory, cognitive speed and processing in older adults.

For the study, researcher Christine Sutter recruited adults over the age of 61. She included 107 adults with and without depression and evaluated their sleep patterns using the Pittsburgh Sleep Quality Index. The volunteers worked on a series of tasks that measured their executive function processing, speed, and memory recall.

The researchers found that the participants with higher levels of depressive symptoms and sleep problems had a harder time completing the cognitive tasks than those with fewer depressive symptoms and more moderate sleep problems. Although many areas of executive function were affected by depression and sleep disturbances, memory recall related to specific events was not. This suggests that a lack of sleep weakens higher-order executive functions, especially in people who have depression. A lack of sleep can trigger problems with mood regulation. Therefore, the depressive symptoms in this sample of participants could be magnified by less sleep. Future research should examine the slight variations in the sleep/mood relationship in more detail.

Although psychotropic medication was accounted for in this study, other drugs that could influence the outcome were not. This is yet another area that must be looked at more closely to better understand the association between sleep disturbances, mood, and cognitive performance, Sutter said. She added that overall, the study results demonstrate a clear link between sleep impairment and executive processing in older individuals.

“However, it also seems important to consider low levels of depressive symptomatology together with sleep quality, as they appear to be interrelated,” Sutter said.

Source: Neuropsychology

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Wave of Sleep-Focused Companies Prepares for Medtrade Atlanta

ATLANTA – Somnetics International, Plastiflex Healthcare, and Apnea Sciences are just a few of the sleep-focused companies heading to Medtrade, the largest trade show in the United States focused exclusively on the home medical equipment (HME) market.

While the large sleep-related corporations, such as Philips Respironics, ResMed, and Fisher & Paykel will also be there in force, these smaller manufacturers, such as Circadiance (Booth #2034), makers of the SleepWeaver soft cloth nasal CPAP mask, are making an impact.

“The presence of other small- and mid-size companies shows that the sleep market is big enough to sustain a lot of healthy competition,” said Kevin Gaffney, group show director, Medtrade, in an October 1 issue of Medtrade Monday, a weekly e-newsletter from Nielsen Expositions. “And that is reflected on the Expo floor this year.”

According to Medtrade Monday, Somnetics International Inc, makers of The Transcend Sleep Apnea Therapy System, made waves earlier this year when they earned the Provider’s Choice Award at Medtrade Spring. Attendees in Las Vegas (the locale for Medtrade Spring) liked the Minnesota-based company’s small CPAP device and solar technology for charging batteries.

Weighing in under one pound, the Transcend Portable Solar Charger can be rolled up and easily stored.  “We are humbled and honored for the recognition we received with the Medtrade Provider’s Choice Award,” said Clarence Johnson, president, Somnetics. “This is the third prestigious award we’ve received in 6 months for product innovation and addressing the unmet needs of the CPAP market.”

Allison Bordewick, marketing manager, Somnetics (Booth #829 at Medtrade), is hoping to again earn some awards when the company unveils four new products at Medtrade, which takes place Oct 16-18. “They will be completely new to the market,” she says. “We are not trying to go head to head with the big corporations. We are trying to capitalize on being the first to the market with real innovations.”

As more therapy options gain acceptance, companies such as Apnea Sciences (Booth #676 at Medtrade) are challenging the CPAP gold standard with oral appliances. As makers of the ApneaRx, officials at Apnea Sciences are attempting to occupy the middle ground of “transition” boil-and-bite oral appliances, devices designed to help treat, and determine, which patients may be responders—or non-responders—for more expensive custom oral appliance therapy.

Sleep-related Medtrade educational sessions will convey clinical and business knowledge via the following events:

Mon, Oct 15, 2012 – 3:00 PM to 4:00 PM – Home Sleep Testing: Are You In or Out?
Speakers: Kelly J Riley, National Director of the Respiratory Network, MEDGroup
Track: Sleep/Oxygen & Respiratory; Location: B312

Mon, Oct 15, 2012 – 3:00 PM to 4:00 PM – Technology In a Patient-Centered Management Approach
Speakers: Jeff Marshall, Clinical Marketing Specialist, Philips Respironics
Tony Ross, Marketing Manager, Philips Respironics
Track: Sleep/Oxygen & Respiratory; Location: B314

Wed, Oct 17, 2012 – 8:00 AM to 9:00 AM – A Partnership of Patient Compliance and Profitability
Speakers: Beth Richey, Clinical Manager East, ResMed
Track: Sleep/Oxygen & Respiratory; Location: B301

Wed, Oct 17, 2012 – 10:30 AM to 11:30 AM – Maintaining Costs and Growing Business by Choosing the Right Mask for Your OSA Patients
Speakers: Cheryl Needham, Clinical Marketing Manager, Philips Respironics
Track: Sleep/Oxygen & Respiratory; Location: B304

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PDAC for Oral Appliances – What does it mean for you?

This post is all about the Medicare billing of oral appliaces and it does not pertain to commercial insurance billing, i.s Blue Criss, United, etc.

The Pricing Data and Anaylis Coding Contractor (PDAC) for CMS has recently gone through a reclassification of all oral appliances which were code verified E0486.

Background:
The PDAC function is to code verify each device for manufacturers and providers to ensure that the correct billing code is associated with each product. Manaufacturers are responsible to send through a code verification request for their products. This application contains a product description, intended use, pictures, an FDA 510K number and the recommended HCPCS code.

History:
Since the announcement of the LCD for custom Oral Appliances January 3, 2011 several manufacturers and dental labs have acheived PDAC status for E0486. This would include the following devices: Dorsal, GL Herbst, Klearway, PM Positioner, Respire, SomnoMed, Suad and TAP.

As of Friday, September 28, 2012 the list of PDAC approved appliances for E0486 has been narrowed down to two Herbst devices. These Herbst designs are made by Gergens Ortho Lab and Space Maintainers Laboratory. A third Herbst from Great Lakes Ortho and the remainder of the above devices have been recoded as A9270 (non covered item or service).

The DMERCs added verbiage in a policy update (July 2012) which leads us to believe that they used the Herbst (a dental appliance from 1909) as a predicate device. Since coding is all about description of an item or service, this would not be unlike saying a car is not a car unless it is a Model T.

Moving Forward: many manufacturers will be either appealing this ruling or modifying their device to meet the current description. As of today you cannot bill Medicare under E0486 for any device but the two approved Herbst designs.

Providers are held responsible for what they bill to Medicare. Ask your manufacturer/lab two questions:

1. Do you have a PDAC letter stating that your device is coded verified to E0486?

2. Do you have an FDA 510K clearance letter for your particular device with your company name on it?

Please note that many of the Herbst designs do not of regulatory approval. This device has been around so long that anyone can make it. The dental community does not pay as close attention to the FDA requirements as the medical community and you should make sure that your code verified product has it’s own 510K number.

 

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Insomnia: All about Awareness

Sleep apnea may capture more headlines these days, but sleep veteran Russell Rosenberg, PhD, points out that every good sleep center can capture the full slumber spectrum with a serious focus on insomnia.

It’s not easy to find a clinical psychologist and board certified sleep specialist with more than 25 years experience in the sleep world. Russell Rosenberg, PhD, director and CEO, NeuroTrials Research, and Atlanta School of Sleep Medicine, fits that rare description and brings his considerable experience to international courses on a range of sleep medicine topics—including the occasionally neglected realm of insomnia.

The National Sleep Foundation estimates that about a third of Americans have symptoms of insomnia. It’s a massive number, but it should not be confused with the disorder of insomnia. “Everybody has an occasional night of sleeplessness, or occasionally can’t get back to sleep,” says Rosenberg, who also serves as chairman of the National Sleep Foundation. “But that number does not represent the number of Americans who meet the criteria for a diagnosis of insomnia. About 6% of adults have diagnosable primary insomnia based on strict criteria from the Diagnostic and Statistical Manual of Psychiatric Disorders (DSM IV-TR).”

Insomnia has been a primary focus of Rosenberg’s clinical work, along with research and teaching. Rosenberg has seen many insomnia patients who simply did not realize the sheer amount of available treatments.

Worse yet, far too many walking around with the disorder have yet to be evaluated, much less treated. Many sleep disorder centers do not have enough staff who feel comfortable treating insomnia. The situation is caused by an emphasis on sleep apnea, but Rosenberg maintains that sleep centers can successfully treat both disorders. After all, “There are far more people who have insomnia than who have sleep apnea,” says Rosenberg.

PCPs First Line of Defense
Primary care physicians (PCPs) are still the first line of treatment for most sleep disorders, including insomnia. Rosenberg does not necessarily have a problem with this phenomenon, but he points out that PCPs are more likely to be medically focused, and less likely to use behavioral approaches.

“Not every sleep center has someone who can provide cognitive behavioral therapy (CBT) for insomnia,” he says. “I want more primary care providers to recognize poor sleep in their patients as a serious health problem—whether it be sleep apnea or insomnia—and whether the treatment is medication, a medical device, or behavior therapy.”

Most of the time, says Rosenberg, PCPs will tend to prescribe a hypnotic or sleeping agent of some sort for insomnia. While these medications can be used long term, they can have side effects. Psychologically-based behavior treatments are also valid, but their use usually depends on the PCP establishing solid sleep center referral networks.

New Drug Fits “As Needed” Niche
The first and only FDA-approved drug for treating patients who have middle-of-the-night awakenings—and can’t get back to sleep—was approved late last year. It’s called Intermezzo, and Rosenberg is confident that the new offering can serve as a valid option for years to come.

Since most insomniacs do not have horrible sleep 7 nights a week, 365 days of the year, the new drug fits the “as needed” niche. “Previously, patients were given hypnotics in anticipation that they might not sleep well,” explains Rosenberg. “When you wake up in the middle of the night, you can take Intermezzo only if you have 4 or more hours to remain in bed. It takes 4 hours to get it out of your system so it’s safe to drive.”

Administered under the tongue, the minty flavored tablet has a 3.5-milligram dose for men and 1.75 milligrams for women. “Drugs like intermezzo are not for everyone,” cautions Rosenberg. “I don’t think every insomnia patient should be on a sleeping pill. This is something that should be carefully considered by a patient’s physician, whether it’s a PCP or a specialist who has a lot of experience with these drugs. Remember that CBT has been shown to be quite effective—as effective as treatments with medications.”

Too often, the problem is that CBT is not as widely available, largely because clinical psychologists and mental health professionals do not put in the time to study it. “Sleep specialists may do a more thorough evaluation to detect breathing disorders and movement disorders,” adds Rosenberg. “They are more likely to use a combination approach of medication and CBT then PCPs. There are lots of sleep centers across the country that do have a specialist in CBT, but not all do at this point.”

Where are the Insomniacs?
Why do sleep labs see so many apnea patients, but relatively few insomniacs? Rosenberg boils it down to the simple fact that insomniacs rarely, if ever, require a polysomnography. The American Academy of Sleep Medicine does not recommend the use of polysomnography as a routine evaluation for insomnia, and most insomniacs do not need a full sleep study.

Certainly there are those that are also suspected to have sleep apnea, but Rosenberg says these patients are not the “bread and butter” of sleep disorder centers. “If there is a sleep disorder center that wants to present itself as a full service center,” he says, “it should have the capability, or at least a specialist for treating insomnia.”

Rosenberg hopes the full spectrum approach will catch on nationwide, and he’ll do his part to further that mission while he educates physicians in the clinical and basic science of sleep medicine—and the therapeutic interventions for sleep disorders. “I’m also interested in is identifying an efficient way to integrate behavioral approaches with medication treatments for insomnia,” muses Rosenberg. “In the last 15 years, there has been a tremendous amount of research on insomnia, but very few breakthroughs. The reason is that these things take time. We are in a bit of a lull in terms of advances—other than this new drug Intermezzo—which is probably the most exciting advance in at least the last 5 years.”

Russell Rosenberg, PhD, D.ABSM, is the founder and director of the Atlanta School of Sleep Medicine and Technology. In addition to teaching, Rosenberg is actively involved in clinical research at NeuroTrials Research Inc. He currently serves on the board of directors of the National Sleep Foundation.

 

Intermezzo in Detail
According to the FDA, zolpidem tartrate (Intermezzo) was first approved in the United States in 1992 as the drug Ambien. Intermezzo is a lower dose formulation of zolpidem. The recommended and maximum dose of Intermezzo is 1.75 milligrams for women and 3.5 mg for men, taken once per night. The recommended dose for women is lower because women clear zolpidem from the body at a lower rate than men.

“For people whose insomnia causes them to wake in middle of the night with difficulty returning to sleep, this new medication offers a safer choice than taking a higher dose of zolpidem upon waking,” said Robert Temple, MD, deputy center director for clinical science in the FDA’s Center for Drug Evaluation and Research. “With this lower dose there is less risk of a person having too much drug in the body upon waking, which can cause dangerous drowsiness and impair driving.”

Intermezzo was studied in two clinical trials involving more than 370 patients. In the studies, patients taking the drug had a shorter time to fall back asleep after waking compared to people taking an inactive pill (placebo). The most commonly reported adverse reactions in the clinical trials were headache, nausea, and fatigue.

Like other sleep medicines, Intermezzo may cause serious side effects, including getting out of bed while not fully awake and doing an activity that you do not know you are doing or do not remember having done. Reported activities while under the influence of sleep medicines include driving a car, making and eating food, having sex, talking on the phone, and sleep walking—without knowing at the time or remembering later.

For additional information visit http://www.intermezzorx.com

Full prescribing information available at http://app.purduepharma.com/xmlpublishing/pi.aspx?id=i

SomnoMed Appoints New President

Somnomed Ltd appoints new head for North American Region

SomnoMed announced the appointment of Kien T. Nguyen as President for SomnoMed Inc., the US subsidiary of SomnoMed Limited.

Kien has a lifelong career in the healthcare industry, working for leading companies such as Stryker Corporation, Kinetic Concepts, Inc. (KCI) and various medical device divisions of Johnson & Johnson. Most recently, he was Vice President and General Manager of OtisMed, a business unit of Stryker Orthopaedics, a division of the $8 billion Stryker Corporation. At KCI, he fulfilled various functional Vice President positions, including Global Portfolio Management, Global Research & Ideation, and Global Marketing of the Active Healing Solutions division, with revenues responsibilities of $1.4 billion. Most of his earlier career was spent with Ethicon, Inc., a Johnson & Johnson company, where he held roles in product development, product marketing, clinical sales and finally as Worldwide Marketing Director for the biosurgical business unit within Johnson & Johnson Wound Management.

SomnoMed is a public company providing diagnostic and treatment solutions for Sleep-related Breathing Disorders including obstructive sleep apnea, snoring and bruxism. SomnoMed was commercialized on the basis of extensive clinical research. Supporting independent clinical research, continuous innovation and instituting medical manufacturing standards has resulted in SomnoDent® becoming the state-of-the-art and clinically proven medical oral appliance therapy for obstructive sleep apnea. SomnoDent® is the most comfortable and effective design and treatment solution for over 100,000 patients in 22 countries. For additional information, visit SomnoMed at http://www.somnomed.com.

Read Full Annoucement

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